Community Choice Energy Program Formed by Encinitas City Council

Encinitas, CA – The Encinitas City Council yesterday unanimously approved the formation of Community Choice Energy (CCE) program with the second reading of its CCE formation ordinance.  Last week, City Council unanimously approved signing on to the Joint Powers Authority that will govern this endeavor.  The decision comes after months of studies and weighing of options available to Encinitas.

Encinitas will join the regional JPA that currently includes the cities of San Diego, Chula Vista, and La Mesa. City leaders in the City of Imperial Beach voted yesterday to join the JPA as well.  On Tuesday, Sept. 17, the City of San Diego City Council voted 7-2 to establish the JPA.  Once formed, the JPA will take over the responsibility of purchasing electricity for customers in these communities that are currently served by San Diego Gas & Electric (SDG&E).

“The City selected this JPA because of its alignment of Climate Action Plan goals, economies of scale, minimal staff work to get started, and San Diego’s willingness to pay CCE start-up costs and take the lead in the preparation of JPA formation documents,” said Encinitas Climate Action Plan Administrator, Crystal Najera. “Also, all of these partner cities have already adopted Climate Action Plans of their own with goals to achieve 100 percent clean energy through Community Choice Energy and other strategies. Finally, partnering in a large regional JPA gives us many more opportunities to develop large-scale projects aimed at reducing greenhouse gases in the region.” 

Prior council actions leading up to this decision included a review and discussion of the feasibility, risk, and benefits of forming a CCE program.  Multiple public meetings were also held on the subject over the past three years. A core function of the CCE program is to help reduce greenhouse gas emissions by giving electricity customers the choice to increase the amount of electricity available to them from renewable sources such as solar and wind power.

One of the first actions of the newly formed JPA will be to direct the completion of an Implementation Plan that must be submitted to the California Public Utilities Commission before January 1, 2020 in order to begin serving electricity in 2021.   

More information about community choice energy and the recent action are posted on the City of Encinitas’ website at http://encinitasca.gov/Climate. For general information about the City’s Climate Action Plan, click here.  



Located along six miles of Pacific Ocean coastline in northern San Diego County, Encinitas has an approximate population of 63,000 and is characterized by coastal beaches, cliffs, flat-topped coastal areas, steep mesa bluffs and rolling hills. The city was incorporated in 1986, drawing together the communities of New Encinitas, Old Encinitas, Cardiff-by-the-Sea, Olivenhain and Leucadia.